Meta Keywords Don't Matter

Posted On: 9/23/2009 7:10:26 PM by adbaker

Taking a quick break between my series on Twitter for Business because I came across this link and I wanted to share it with everyone.

http://googlewebmastercentral.blogspot.com/2009/09/google-does-not-use-keywords-meta-tag.html

So it's official now, the meta keywords really don't matter to Google. The meta description is still the important piece of meta data. This meta description is sometimes used in the Google search results under the page title if Google believes that it is relevant enough.  But as mentioned in the link above, "Even though we sometimes use the description meta tag for the snippets we show, we still don't use the description meta tag in our ranking."

So there you have it, Google cares about relevant content, period.

Permanent Link: http://www.infinistorm.com/blog/meta-keywords-dont-matter

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Hey, my name is Alex Baker.  I'm the Chief Executive of Infinistorm LLC, an Indianapolis based website design and software company.  My blog is about new websites that we create as well as search engine optimization and social networking.

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